EDISON, New Jersey, Mar 20th 2006: The music of K. Raghavendra Rao directed Nagarjuna Starrer Sri Ramadasu has become a rage with the overseas audiences. With the advent of internet and mp3 downloads music sales have hit an all time low in recent times. But Sri Ramadasu has surprised many with the CD sales happening in overseas markets. Industry people attribute this phenomenal response to the fact that Sri Ramadasu is no ordinary music album. It is a piece of timeless melodies, whose appeal will not diminish over time and is an inseparable part of the Telugu Cultural Heritage. Added to this many exhibitors in the US have circulated Sri Ramadasu CDs as also part of their publicity campaign for the theatrical release of Sri Ramadasu on the 30^th of March –The Telugu New Year’s day (Ugadi). Many Temples also were sent these music CDs who have been playing the music of Sri Ramadasu much to the delight of the visiting devotees.

Producer Konda Krishnam Raju and Director K. Raghavendra Rao expressed great joy on the popularity of Sri Ramadasu’s music. It is an overwhelming feeling to be part of this team that is putting together this project. Said one exhibitor, there could be no better promotional tool for Sri Ramadasu than emphasizing on the lilting melodies of the legendary Saint. The music has cut across all age groups alike. We are confident that the US audiences will be delighted to revisit on celluloid the heartening spiritual journey of the Saint when Sri Ramadasu gets released in theatres across the world on 30^th March. We are even making arrangements to provide the patrons at the cinema houses with the Lord Rama’s holy offering (Prasadam) from Bhadrachalam.